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Uche NwaobiTopic starter
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« on: December 31, 2009, 09:42:29 AM »

Hi Everyone,

Article titles are very crucial when it comes to writing articles that get read. Your title is what will draw readers in, to read your article. It is not just because an article is published that readers will automatically read it. You need to draw them in with a title that:

There are numerous ways by which you can achieve this.

1) Tell them what your article is about in the title.

2) Makes the reader want to read the article.


You must pay special attention to your titles and experimenting with different types of titles.

First, let’s go over some basics, and then I’ll tell you about some specific types of titles you can use.


Article Titles: The Basics

Your title should always give some indication of the article topic.

Avoid overly long, boring, complicated, and confusing titles. The easier your title is to understand, the better.

Avoid puns and sarcasm (remember, Google does not understand either). Try to state your title as straightforwardly as possible.

Your article must deliver on what your title promises. For example, if your title is “25 Gift Ideas For Your Wife”, your article must contain 25 gift ideas for your wife.


Here are some different types of effective titles:

The “HowTo” title.
The Question title. Example: “Do you need to do keyword research?”

I often gear my articles around reader questions, and have had success with question style titles.

One benefit of a question title is that lots of times when people are Googling info on a topic, they will type in a question. So, question titles can be very SEO friendly.

You might also try doing some keyword research around your title topic to see if there is any preferable way of phrasing your title. That would help you capitalize even more on the SEO benefits of a question title.

Sometimes I will combine a statement with a question, for example:

I’m A Newbie To Article Marketing: Do I Need To Do Keyword Research?

I hope you picked a point or two?

I will continue this topic in the next post. See you around.
Thank you.


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imza
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Uche NwaobiTopic starter
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« Reply #1 on: December 31, 2009, 09:54:52 AM »

Hey! Welcome back,

Let's move on from where we stopped in the last post.

A title like that identifies the target reader and also the question that the article answers. Other times I identify the topic and then state the question:
Link Building: When Will Backlinks Show Up In Google?

The personalized title (using “you” in the title).

When you’re writing for a large group of people (your target market) it is very easy for a reader to feel like they are just part of the crowd, but you can craft your title to be more intimate so that it speaks to the individual.

Examples:

1. You Can Lose That Baby Weight!

2. You Can Double Your Income This Year With These 5 Tips

The keyword rich title.

If you can, arrange to have your keywords appear in your article title (preferably at the beginning). You can’t miss the topic on a keyword rich title, and that’s a plus for readers who are scanning lists of titles. (It also makes it easy for Google to categorize your article).

If you’re a beginner and not sure what your keywords are, you can do some quick and simple research by going to the free WordTracker keyword suggestion tool and type in your topic. It will tell you the most common searches on that topic, and will perhaps give you some ideas on wording for your title.

One thing to keep in mind about the keyword rich article title is that the article must deliver on what the title promises. So, if your article title is “New Jersey Gyms: 10 Ways to Pick A Gym”, then the article must specifically tell how to pick a gym in New Jersey (rather than how to pick a gym anywhere). If you are going to use your keywords in your title, the article must be on that specific topic.

Your Homework:

=> This month, experiment with using some of these different types of titles.

=> Be more conscious of how your title appears to a person in your target market as they’re scanning a list of article titles.

=> Focus on creating an article title that is interesting enough to stand out, but is also clearly stated and to the point.

Now that you have learnt about how to write great articles, get creative and let the power of article work for you.

Please leave a comment if you think this is a good post.
Thank you.


Linkback: http://www.coolinternetmoney.com/forum/index.php/topic,99.0.html

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imza
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« Reply #2 on: January 22, 2010, 08:41:53 AM »

i love this they are very educating and powerful
keep it up
thanks

Linkback: http://www.coolinternetmoney.com/forum/index.php/topic,99.0.html

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